Motorize Debuts First-Ever Interactive F&I Menu with End-to-End F&I Express Integration

The Motorize F&I Menu Features Product Rating, eContracting, and Real-Time Analytics


Baltimore, Maryland – March 10, 2014 – Motorize is publicly debuting the latest product in their suite of web and mobile-based automotive services, the Motorize F&I Menu. An industry first, the new and innovative Motorize F&I menu for automotive and motorsports dealerships offers finance and insurance products to buyers in a consumer friendly manner and at the same time increases the dealership’s PRU (per retail unit) and PPRU (product per retail unit) while reducing its overhead costs.

The Motorize F&I Menu helps automotive and motorsports dealers sell finance and insurance products (F&I) such as extended warranties, maintenance & service programs, and other ownership insurance products. The Motorize F&I menu provides sales and finance personnel a wealth of utilities to inform customers of their available products and programs to protect their new purchases, which in turn generate more revenue for the dealerships and their partners.

“One of the things that makes the Motorize F&I Menu truly unique is that we were able to combine the knowledge of F&I Managers and Product Agents with modern user experience techniques and cutting-edge programming. In the end, this combination of knowledge and technology enabled us to create a product that has been tested and proven to increase PRU and PPRU while giving car buyers more peace of mind,” said Scott Ferber, Chairman and Co-Founder at Motorize.

Smart Partnerships, Smart Products

Through Motorize’s partnership with F&I Express, Motorize’s F&I Menu offers fast, comprehensive, and accurate product rating – not just for vehicle service contracts, but for all types of F&I products – combined with fast and easy-to-use eContracting. eContracting expedites coverage for purchased products and reduces both the number of errors and the overhead costs of manual remittance, common challenges in the industry.

“The integration of F&I Express® and Motorize is a win-win for dealers across the board,” said Brian Reed, CEO of Intersection Technologies Inc. “The partnership strengthens the aftermarket industry by streamlining the F&I department through eContracting, saving time and money by using one sign-on to access all F&I products, eliminating redundant data entry, and producing error-free contracts every time.”

Industry Reception

Gary Crossley Ford, one of Motorize’s inaugural clients and an early pilot testing partner dealership, has seen tangible success and increased F&I product sales which they directly attribute to the Motorize F&I Menu. “Since we began using the Motorize Menu platform eight months ago, we have increased our PRU by $400 and our PPRU by 26%. We used to use another menu provider, but we are really glad we switched [to Motorize],” said Ben Pacheco, General Sales Manager of Gary Crossley Ford. “Its ease-of-use and interactive nature have really hit home with our customers.”

About Motorize

Founded in 2008, the Motorize platform represents the next generation in automotive e-commerce. By integrating Motorize’s proprietary platform with an automotive dealer’s online website and offline financing and sales processes, we are able to provide consumers with a true automotive e-commerce experience and dealers with a new sales channel that maximizes dealer ROI and customer satisfaction.

About F&I Express

Intersection Technologies, Inc., parent company of F&I Express, was founded in 2008 to bring innovative solutions to the automotive industry. F&I Express focuses on combining cutting-edge technology products with tailored consulting to resolve challenges for customers all across the aftermarket F&I product segment – for administrators, agents, agencies, dealers, and lenders. With business increasingly being conducted electronically, companies’ processes are expected to move progressively faster. F&I Express is positioning customers ahead of the curve by leading them away from time-consuming, error-prone paper forms to their customized, streamlined eContracting platform.